Chocomore is a small company that sells handmade chocolate through craft fairs and events, but the owner wanted to upscale her business by selling a range of chocolate slab bars through an e-commerce site.
The client was very fond of the Art Deco style and so a design was settled on which was subtly inspired by the Art Deco style, considering the market is already flooded with Art Deco style chocolate packaging.
The client also wanted teal as the main colour palette. A reversed theme was used to differentiate the milk and dark chocolate bars and a spot silver foil was used to add to the quality feel of the product.
The designs were printed all together and using a generic foil pattern allowed substantial cost savings to be made, keeping the unit price very affordable for the client.
Help and advice was given throughout the course of the project to source cost effective wrapping methods for the preservation of the chocolate bars in the packaging and technical liaising with the printer to develop a suitable carton shape for the product.