Bart Spices have a reputation for only the best quality ingredients and working with an agency, Aim Creative produced additional product illustrations for new product lines.

The illustrations had to emulate the existing style, however, it was also important to maintain a level of uniqueness. Aim Creative varied the style of mushrooms in the pattern to achieve this.

As the illustrations were to be incorporated into the primary packaging, the illustrations had to be very small and therefore it was important not to include too much detail, as it would be lost to the eye. The simple style allows for the most effective and clear portrayal of the ingredients used.